Sociological Images recently posted pictures taken at a toy store of board games targeted towards girls. Of course, they’re pink. The box of Scrabble spells out “f-a-s-h-i-o-n” and girls’ Monopoly comes in a pink, velvet-lined jewelry box where you can keep game pieces.
A dissertation should be written on the sociology of board games, if there hasn’t been one already.
Recently, I had to do some research on board games for a report. I studied two games: LIFE from the 1990s and MONOPOLY, bubble economy version from 2006. It was VERY interesting the social norms enforced in both. LIFE assumed that your goal was to die rich and retire at Millionaire Estates, along the way you may encounter troubles like contracting Moo-shu flu, etc.
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